Mexico Mission: Visit Orlando and Experience Kissimmee and 22 representatives from airlines, hotels, transportation, shopping and attractions hosted events in Mexico City, Monterrey, and Merida to promote both cities and show appreciation to this key market for Central Florida. Over five days, the Orlando delegation connected with industry professionals and media to share story ideas and educate on new developments. The mission was an excellent opportunity to promote new direct flights from Merida and Monterrey with Viva Aerobus, bringing the total to 67 direct weekly flights from Mexico to Orlando. The team engaged with over 500 travel professionals, tour operators, airline partners, and more than 35 media representatives.
Hispanic Chamber’s Lunch-and-Learn: This week, the Hispanic Chamber of Metro Orlando hosted a "Lunch and Learn" at the Dr. Phillips Center for the Performing Arts, titled Central Florida's Top Tourism & Entertainment Destination: How Your Business Can Thrive in a Growing Market. The event featured a dynamic panel discussion with insights from industry leaders, including Stan Rubins, Senior Corporate Counsel & VP of External Affairs at Visit Orlando; Rachel Moalli from the Dr. Phillips Center; Oswaldo Soto of Travel & Leisure Co.; and Rebecca Hammock of the Orlando Magic. Attendees enjoyed networking opportunities with industry peers and learning more about how to engage with the tourism industry.
Hard Rock Japan: Hard Rock Café recently hosted a delegation of officials from Hokkaidi, Japan, who are focused on boosting domestic and international tourism and building a solid hospitality infrastructure. During the event, the Visit Orlando team showcased how major attractions can jumpstart a local hospitality industry and draw in leisure and MICE (Meetings, Incentives, Conferences, and Exhibitions) business. The presentation highlighted how Orlando has become the most visited destination in the United States, gave an overview of marketing strategies, and shared the benefit of tourism to our local economy.
